SPEED BRIEFINGS: USING DATA TO MAKE BETTER MARKETING DECISIONS: REAL WORLD EXAMPLES
Join eshots' founder and CEO, Craig Steensma as he presents case studies of how brands are using experiential activation results to make informed decisions. These Speed Briefings will discuss how a disciplined measurement plan combined with objective analysis delivers the insights that will produce the right outcome for your experiential programs.
Wednesday, May 16
11:30 and 11:55am
PERSONALIZATION AND DATA COLLECTION STRATEGIES THAT MAKE AN IMPACT
Craig will also be co-presenting with the U.S. Air Force and partner agency GSD&M. Thanks to today's technologies, brands can use attendee data in real time to create highly personalized experiences that leave attendees wanting more and wondering--how did they do that? Go inside one of the industry's longest-running mobile tour programs to find out how the Air Force leverages the right technologies at the right time to transform attendee data into meaningful one-on-one experiences.
Presented By:
Major Ross McKnight, Chief, Air Force National Events Branch
Adrienne Strange, Account Director, GSD&M
Craig Steensma, CEO, eshots, Inc.
Wednesday, May 16
2:30pm
We were excited to announce a major update to our industry-leading Event Intelligence reporting platform at this year's Experiential Marketing Summit in Denver.
With Event Intelligence 5.0 from eshots you get relevant, actionable data and insights to help you make more informed decisions. Event Intelligence offers real-time insights into your event or experiential campaigns performance, giving you the ability to make more informed decisions.
For more information visit www.eshots.com/event-intelligence
If your business is experiential marketing, you need eshots. We've been leading the event technology industry since 1998 and are the most scalable, reliable and user-friendly data capture and analytics platform in the market. We've helped scores of enterprise brands, watch this brief video to see how we can help you improve your ROI.
Check out this quick video to see how our industry-first Marketing Sciences tools, combined with our Event Intelligence platform help enterprise experiential marketers improve their ROI. You can't manage what you can't measure and these tools give you the power you need to defend and grow your budget.
The eshots platform is the most scalable, reliable and innovative event technology solution in the experiential industry. Since developing the original photo solution for events we've evolved into much more, providing applications, hardware, data and consulting solutions to drive higher event ROI for some of the world's largest enterprise brands.
