We Did It First: an Experiential Management Platform
We created the industry's first experiential management platform (EMP) so you don't have to. EventBoss EMP puts the entire experiential toolkit under one roof: consumer data capture, analytics, third-party integrations, information security, and specialized reports. The result is a secure, one-stop shop for enterprise brands that powers lead generation and event performance measurement, enabling marketing teams to make strategic decisions using first-person, in-person data. Even the accounting and purchasing departments are impressed: EventBoss' unbiased insights help strategically allocate budget to the events that deliver results, thus increasing experiential ROI.
Reinvent Event Management with EventBoss
eshots is built around this idea: that experiential marketing strategies change with little notice, that activation goals evolve in real-time, making decisions with data is a non-negotiable, and that information security standards can never be compromised. EventBoss EMP centralizes data capture, critical event information, and specialized analytics to give event marketers a 360-degree view of their program. Constantly measuring data points as events play out, EventBoss does the heavy analytical lifting to help achieve performance goals and boost experiential ROI.
Data Capture with QuickCapture
A solid EMP must have an intuitive and secure method for capturing consumer data, and that's why EventBoss includes our award-winning app QuickCapture—our secret weapon for lead capture. QuickCapture is a scalable, reliable application built specifically to handle the unique challenges experiential marketers face at events. Trusted by some of the world's largest brands, it scales easily with any program size—whether you manage 5 annual activations or 500—and integrates seamlessly with the EventBoss EMP. Actionable insights demand quality data, and QuickCapture makes that happen.
Experiential Insights with eshots' Event Intelligence
To truly understand your experiential marketing performance, an EMP must centralize all data points for proper analysis. At the core of EventBoss is Event Intelligence, eshots' legacy reporting and dashboard tool that powers analytics to deliver relevant, actionable insights that inform better decisions. Gain real-time agility to adjust your campaign on the fly to maximize performance. Keep the post-event momentum going strong with lead quality measurement, sales match ROI tracking, and industry benchmarking reports.
Infosec/Compliance
EventBoss EMP manages information security and data compliance so event marketers can focus on engaging consumers. Through partnering with independent auditing firms, eshots has met the requirements of several data handling protocols (FedRAMP, SOC2, etc.), as well as earned the approval from IT departments at Fortune 100 companies and U.S. government agencies. All client and consumer data is encrypted as it enters or leaves our environment, and the access to our platform is fully redundant to provide maximum availability.
Advanced Reporting That Tells a Story
These are not just basic reports resulting from an activation's data capture—they are deep-dive analyses that only an EMP can produce. Our experiential marketing experts conduct a comprehensive analysis, focusing on business hypotheses and goal achievement. We synthesize the data to extract "the why" from "the what," delivering powerful, actionable insights and strategic recommendations for your experiential marketing programs. As this process repeats throughout the event lifecycle, you're left with valuable insights to better prove and improve your experiential ROI.
Futureproof Activations with API
Stop letting technology limit your vision. The EventBoss API allows you to integrate with any best-in-class, third-party vendor—such as AR/VR experiences, games, and photo/video booths—without sacrificing security or data consistency. Centralize all experiential data, customize consumer journeys, and futureproof your activations. As needs evolve, swap out different experiences with zero friction. Let your imagination be the only limit, not the technology.
Complement our world-class technologies with a world-class team to help
you maximize the ROI on your experiential marketing investment in a consistent,
scalable and reliable way. Let eshots help you drive your experiential ROI today.
