The event marketing industry is experiencing change, as large brands and agencies desire more in-person, first person interaction with their target consumers to help achieve goals where digital marketing isn’t effective.
With these objectives comes an even stronger desire to have powerful insights in order to get the most out of activations and consumer interactions. eshots is the leader in this space and continues to build its client base, with expansion into new verticals and multi-year contracts becoming the norm for us.
Proven sales experience, preferably in marketing automation, or digital marketing industries
Track record of growing sales, generating revenue streams, developing sales plans, and creating account plans
Experience selling tailored technology solutions and/or solutions for consumer brand experiential marketers (agencies and brands)
Strong patience for long-term sales cycles, requiring consultative selling and deep relationship building within prospect/client accounts, with a focus on building data-driven strategies as part of the selling process
Welcomes the opportunity to shift gears every now and then to explore new verticals and make appropriate outreach (with Marketing support)
Passionate about effective communication (professional writing, you don’t read from slide decks in presentations but instead use them to enhance your ability to engage an audience, you have that special sense to know when it’s time to stop talking and start asking questions, etc.)
Strategic and detail-oriented planner with strong ability to identify and follow-through on leads to create and close deals
Three core traits: (1) You *like* to hunt/prospect leads and strategically carry them all the way to a successful win; (2) You have proven enterprise sales experience with marketing automation or software services; and (3) You can develop solutions for clients based on a sound understanding of our platform.
Location is flexible as we have clients and prospects nationwide.
Since founding the digital photo marketing revolution for events in 1998, eshots has grown to be the leader in helping Fortune 500 companies capture and convert consumer leads from concerts, major sporting events, auto shows and other live events. eshots has grown through major enterprise agreements and direct technical integrations with the world's most recognized brands like Mercedes-Benz, USAA, Coca-Cola and more. We’ve spent 20 years focused on building a transparent and collaborative culture and are looking to combine high caliber talent from outside the organization with a great group of existing leaders. New customer contracts, industry-leading client satisfaction, continuous profitability and increased capital investment in our Experiential Management Platform have set our company up for exponential expansion over the next 5 years.
Identify and connect with leads within the event marketing departments of Fortune 500 companies and agencies
Research, prospect and propose potential business deals with clients
Work closely with CEO, Marketing and Client Services teams
Close new sales by coordinating requirements; developing and negotiating contracts; integrating contract requirements with business operations
Lead the sales process until the initial sale is made and the appropriate resources are onboard
Meet or exceed sales goals for new business
Perform market research relevant to identifying new opportunities and prospects in coordination with Marketing
Demonstrate expert knowledge of eshots’ technologies, as well as differentiating them from competitors
Lay the foundation for a strong, trusting relationship with our clients
Log all selling activity and contacts in Salesforce; ensure entries are always up-to-date so auto-generated reports accurately reflect metrics
North American travel should be expected (up to 40%)
At least 7-10 years of experience in selling of software technologies or services to Fortune 500 companies, preferably to marketing departments
An active network of contacts and relationships that could potentially benefit from eshots’ technologies (e.g. CMO’s, event planners, experiential marketers)
A proven track record of achieving sales targets and keeping a pipeline full of qualified prospects track record of meeting and exceeding sales targets and keeping a pipeline full of qualified prospects
A successful history of cultivating, managing, and winning multiple opportunities with deal sizes >$250K each
Ability to prospect and persistence to find and connect with the decision makers within an organization
Hunger and dedication to be the best at what you do and want to be part of something bigger than yourself
Experience in identifying client needs and preparing/pitching relevant proposals to clients
Tenacity and commitment through actions and thought
Strong interpersonal, communication and negotiation skills with the ability to develop strong relationships, both internally and with clients
An entrepreneurial mindset, working within a high growth company with limited formal structure. Willingness to try or test new things, seeks continual improvement
Self-motivated, proactive & results driven; able to work with limited supervision
Passion for the team and the vision
Good organization and multi-tasking skills
A Bachelor's Degree from an accredited college or university
We like to be upfront about our process to get to know each other.
• Make the Initial Outreach to us: Since you’re applying to be our Director of Business Development, there’s perhaps no better opportunity to make a good impression than to “sell us” on you. Use your tool kit (probably a personal note and a resume, at the very least) to capture our attention.
• Some Phone and Video Chats: over the past few months we’ve all become adept at working remotely, so we will want to have a few members of our team speak with you.
• Show Us Your Love of Selling: Assuming your passion for business development comes through in your outreach materials and in our conversations, we will ask you to do a brief exercise so we can see how you sell. This will require presenting to some of our team since we'd like to get a feel for how you'll be selling eshots to clients.
• Tie Up Loose Ends: Probably a few more chats to answer questions, clarify curiosities, and make sure we both are looking forward to a working relationship.
Click here to mail initial materials to our HR team.
Change: Continuous reinvention.
Passion: Never give up, never give in.
Discipline: You can’t manage what you don’t measure.