Experience Matters In Your Enterprise
Experience matters at eshots and we’ve loaded our team with seasoned experiential marketing and technology veterans who understand the pain points and opportunities your brand is up against.
The eshots team is comprised of cross-functional professionals with specific skill sets in data collection, data analysis and other related fields. Leveraging extensive work experience at large enterprise organizations, our staff has a combination of experience related to CRM, online commerce and event marketing, equipping your organization with the expertise of professionals who understand your company’s needs because they have been in your shoes.
Chief Executive Officer and Founder
Craig is a recognized expert in the event marketing space and is a trusted advisor to some of the largest marketers in the world. He began his career as an account executive with PS Promotions and later assumed the responsibility of Vice President of Marketing and Promotions for the Sitour Agency. During his tenure, he managed several large client accounts with a specialty around ski-related promotions for Fortune 500 clients. Craig launched eshots in 1998, spurred on by a request from one of his largest clients. As the company evolved, Craig recognized the value events played in helping marketers gain insight into event participants' interests in learning, selecting and buying products. He received his Bachelor of Science degree from Western Michigan University.
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